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long version: approx. 2570 characters

An out-of-the-box book project

 “Close calls” is an out-of-the-box book project: 25 individually affected people share their stories and experiences – from the diagnosis breast cancer, the development of a therapy plan, to everyday life with chemotherapy. In these stories not only the women suffering from cancer but also their relatives and friends have their say.

 “At the beginning of your 30ies, you are not aware of your mortality; you are still convinced to be immortal. It takes some time for the sudden diagnosis breast cancer and all resultant consequences to sink in,” Martina Hagspiel, initiator of the book project “Close calls”, recounts her personal experiences. “The disease changes everything – your everyday life, your relationship with other people, even your self-perception.”

A book for and with relatives of cancer patients

Martina Hagspiel came to the conclusion that it is also very hard for relatives and friends to deal with the situation. “With my book, I would like to draw attention to the fact that not only the patients need help; most of the time it is at least as important to support the immediate family members, to ask them ‘How are you?’ ‘What do you need?’ and ‘How can I help you?’” Only then, these people have enough strength to stand by the diseased person in the best possible way.

The aim of the book is to create a consciousness for cancer. It manages to do so in showing the differences between the approaches, so the reader has more choices, too. Another characteristic of the book is the artistic aspect of the photos made by various photographers.

Financing by crowd funding

Also, in the project’s funding, Martina Hagspiel breaks new ground: “We resolved to an experiment where we include the reader from the beginning.” The book is funded over the world’s greatest crowd funding platform, called “Kickstarter” – which means that everyone interested in the book, the authors or the cause can contribute a freely chosen amount to the book’s funding and, in return, receives a reward (e.g. the book in advance sale). The project including a detailed financial plan will be presented on www.kickstarter.com.

The project will be online for a total of 33 days (from the 26th of May until the 28th of June)

During this time, there will be stated a minimum amount which would only cover the production costs of the book and the rewards.

In case the minimum amount is not achieved after the 30 days, everyone gets back his money. “So everyone interested can actively participate in the development of this project,” Hagspiel explains.

approx. 930 characters:

An out-of-the-box book project

In the book project “Close calls”, 25 affected people share their stories and experiences with the disease breast cancer. In these stories not only the women suffering from cancer but also their relatives and friends have their say. “From personal experience I know that not only the patient needs help,” Martina Hagspiel, initiator of the project “Close calls”, says.

Primarily, the book shows that there are various ways to deal with the disease. Instead of squeezing all possibilities into a single, correct answer, it shows a multitude of possibilities to cope with the situation.

The book project is funded over the crowdfunding platform “Kickstarter” (www.kickstarter.com): Interested people can contribute a freely chosen amount and, in return, receive a reward. In case the needed amount is not achieved, everyone gets back his money.

The project will be online from the 26th of May until the 28th of June 2014.

short version –  approx 400 characters

An out-of-the-box book project

 

In the book project “Close calls”, 25 affected people and their relatives share their stories and experiences with breast cancer.

The aim of the book is to create consciousness for the topic, to inform and to make dealing with the disease easier.

The book project is financed over the crowd funding platform “Kickstarter” (www.kickstarter.com).

The project will be online from the 26th of May until the 28th of June 2014.